Content Curation Advisory Board Member

Sacred Economy Specialist

Connect with White Men for Racial Justice on social media:
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Connect with Imperative 21 on social media:

Connect with White Men for Racial Justice on social media:

Jay Coen Gilbert
Co-founder, B Lab and the B Corp movement; Executive Chair, Imperative 21; Co-founder, White Men for Racial Justice

Jay Coen Gilbert is Executive Chair of Imperative 21, a global network building narrative power for a just economy. Imperative 21 catalyzes breakthrough narratives that open cultural space for aligned yet hesitant leaders to reimagine and redesign an economic system that cares more about people than profit. The imperatives of that system are to: design for interdependence, invest for justice, and account for all stakeholders. Imperative 21 builds on Jay’s experience as cofounder of B Lab, the nonprofit behind the global B Corporation movement with more than 9,000 companies across 80 countries. Along with his B Lab cofounders, Jay is the recipient of the UMKC Entrepreneur of the Year Award, as well as the Skoll Award for Social Entrepreneurship and the McNulty Prize at the Aspen Institute, where he is a Henry Crown Fellow.

Since 2016, Jay has been called into antiracism work, prioritizing his own learning and unlearning while co-convening multiracial and white caucus spaces, including White Men for Racial Justice (WMRJ), a BIPOC-accountable peer-led community of practice for White men to develop the literacy, skills, and commitment to dismantle the culture and systems of human hierarchy in ourselves, our organizations, our communities, and our country.

Prior to co-founding B Lab, Jay co-founded AND1, a $250M global basketball footwear, apparel, and entertainment company, and subject of documentaries on Netflix and ESPN. Jay also worked for McKinsey & Co, as well as organizations in the public and nonprofit sectors. Jay grew up in New York City and while he graduated from Stanford University with a degree in East Asian Studies, his most rewarding educational experience was co-teaching a class for a dozen years about the role of business in society at Westtown School, a 200-year-old Quaker institution. Between AND1 and B Lab, Jay enjoyed a sabbatical in Australia, New Zealand, and Monteverde, Costa Rica with his yogini wife Randi and two children, Dex and Ria, now 26 and 24. Jay and Randi live in Berwyn, PA.

IN JAY’S WORDS

How do you think individual, collective, and planetary wellbeing are connected?
We can’t change the world without changing ourselves.
What do you hope the outcomes are from the global Hearth Summit?
Deeper roots. Stronger branches

Jay Coen GilbertTopical Specialist
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