Maria Fernanda Zúñiga González

Coordinator in Finance and Fundraising Team

Bogotá,
Colombia

My name is María Fernanda Zúñiga González, a Colombian biologist and designer at the Universidad del Rosario, Bogotá, Colombia. My work explores the intersection of science, design, and care, focusing on how complex knowledge can be translated into accessible and meaningful experiences for society. From an early age, I have been driven by curiosity, exploring interests that ranged from studying insects to learning handicraft techniques such as crocheting and sewing.

I initially pursued a degree in Biology, where I participated in research groups in ecology, genetics, and medical microbiology, contributing to three peer-reviewed scientific publications. While completing my dissertation during the COVID-19 pandemic, I became aware of the communication gap between scientific knowledge and the public, particularly regarding health and disease. This realisation led me to transition into design in order to develop new ways to communicate science through visual, interactive, and material approaches.

I have also participated in international academic experiences at the University of the Fraser Valley in Canada and the University of Applied Sciences Upper Austria, where I explored emerging technologies, including artificial intelligence, in creative practices and game design.

In addition to my academic work, I currently collaborate with The Wellbeing Project, supporting the fundraising and finance team. My responsibilities include organising and maintaining donor and network data, reviewing contracts and documentation to ensure compliance with donor requirements, supporting financial reporting, and contributing to quality control of the fundraising pipeline. I also assist with donor database migration and CRM implementation, helping transition organisational data into more structured systems.

Through this experience, I have developed a deeper understanding of how well-designed financial, informational, and collaborative systems can support communities and enable organisations to work toward social and environmental well-being.

What does inner wellbeing mean to you?

For me, inner wellbeing means being in a reflective state of inner peace and transmitting calm to those around you.

How would you define wellbeing in one word?

Reflection

Are there any rituals or practices you use to enhance your wellbeing?

For my well-being, playing sports and doing manual activities such as crocheting or embroidery help me relax my mind. I also find comfort in spending time with my family and petting my dog.

Why is it important that we prioritize individual, organizational and societal wellbeing?

It is important to first work on individual well-being and then scale it up to the organizational level, just as biological systems function—from the cell to the organ and the human body. Damage to a single cell can disrupt the functioning of the entire organism. In the same way, every unit in a society is equally important.

Do you have any favorite books, podcasts, or articles that you believe support, promote or educate on wellbeing and related themes?

I recommend the books “Once upon a Cow” and “Find Your Vitamin Person,” which help you conduct a self-assessment of your behaviours.

Connect with Maria Fernanda Zúñiga González on social media :

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